Released on = July 25, 2007, 6:32 pm

Press Release Author = Caroline Melberg

Industry = Marketing

Press Release Summary = Latest books in \"Local Small Business Marketing\" series
offer in-depth tutorials, tips on running top-notch online campaigns to build
credibility, attract prospects, drive sales

Press Release Body = MINNEAPOLIS, MN - JULY 26, 2007 -- Small Business Mavericks, a
division of Melberg Marketing, today announced three new titles have been added to
its Local Small Business Marketing series, and are available as downloadable PDFs at
www.smallbusinessmavericks.com for $19.00 each.

The three titles are:

. Small Business Blogging Essentials: How to Use Your Blog as a Marketing Tool.
Not every one realizes that adding regular content to your site consistently - in
the form of a blog - not only will increase your rankings on the search engines, but
provides a great forum to increase the amount of business you do with existing
customers, gather feedback, establish expertise, respond to crises, and build
rapport with new prospects. This 33-page 3-book is filled with D-I-Y techniques you
can implement right away.
. PPC Basics: How Pay-Per-Click Advertising Can Put Your Business Into Overdrive
Ultimately, you\'re not looking for just more clicks on your ads - you\'re looking for
real sales. This e-book explains what PPC advertising is and how you can use it to
grow your local small business today without wasting hard-earned dollars. There are
certain steps to writing a winning PPC ad. This book tells what those steps are,
how to do keyword research for your products and services and select affordable
options, and how to gauge the sorts of returns that will really affect sales!
. How to Market Yourself Through Articles, Without all the Fluff
One of the best ways to improve your search engine popularity and attract new
customers is by creating relevant links to your website. One of the fastest and
easiest ways for you to get tons of relevant backlinks to your website is through
Article Marketing. This book will show you everything you need to know to get
started, including why article marketing is important for your website, how to write
articles that get read, how to work keywords into your articles, where to find
topics to write about, how to write catchy titles, where and how to distribute your
articles online, and how to use submission services.

These new titles join two still-available titles: How to Use E-mail to Skyrocket
Your Sales Without Burning a Hole in Your Pocket! and How to Get Massive Publicity
on a Shoestring Budget!

Small Business Mavericks maintains a web site, www.smallbusinessmavericks.com, that
helps owners increase how often their businesses are found on the Internet with a
series of free tips, tools, and newsletters. An entire article library offers free
explanation and tips on podcasting, mobile search, viral marketing, article
marketing, e-mail marketing, blogging and RSS, social bookmarking, maverick
copywriting, creative public relations, creating and using E-books, pay-per-call and
pay-per-click marketing, web design and search engine optimization.

The site also offers custom-designed services that small business owners use to
build striking brands, develop strategic plans, and execute effective tactical
programs.

About Small Business Mavericks Headquartered in Wayzata, Minnesota, Small Business
Mavericks is the leader in teaching small business owners and managers how to market
their businesses on the Internet, think creatively to find new local customers and
increase sales. Contact Small Business Mavericks today by calling 952-473-1007,
writing Caroline@SmallBusinessMavericks.com or visiting the company\'s web site at
www.SmallBusinessMavericks.com.

About Melberg Marketing Headquartered in Wayzata, Minnesota, Melberg Marketing is a
full-service virtual, integrated marketing firm dedicated to bringing blue-chip
marketing experience to today\'s small business owners.

MEDIA CONTACT:
Dave Dix
Small Business Mavericks
512.257.1605
dave@melberg.com


Web Site = http://www.SmallBusinessMavericks.com

Contact Details = 1161 Wayzata Blvd. E, Suite 256
Wayzata, MN 55391
9524731007
Caroline@SmallBusinessMavericks.com